Privacy Policy

Last Updated: July 30, 2025
By using this site, you agree to the terms of this Privacy Policy. Continued use after changes have been made indicates your acceptance of those changes.

1. Introduction

Lakewood Capital Group (“Lakewood,” “LCG,” “we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy outlines how we collect, use, store, and protect your information when you interact with our website or services.

2. Information We Collect

We collect the following information from users through our website:

• Contact Forms: Name, email address, and phone number
• Newsletter Signups: Email address
• Tracking Technologies: IP address, location data, browser/device info, and user behavior via:
  • Google Analytics
  • Google Tag Manager
  • Facebook Pixel

Data collected through forms may also be routed through Zapier into Zoho CRM for lead management.

3. How We Use Your Information

We use the information we collect for the following purposes:

• To respond to inquiries submitted through our website
• To send newsletters and marketing communications (with your consent)
• To serve retargeting ads via Facebook and Google
• To analyze website traffic and user behavior for improvement
• To track and manage leads through our internal CRM system

4. Data Sharing & Third-Party Access

Lakewood Capital Group does not sell or share your personal information with third parties for their own marketing or promotional purposes.

We only share data with trusted third-party service providers as needed to operate our business (e.g. Google, Meta, Zoho, Zapier) and solely for the purposes described above.

5. No Mobile Information Sharing

Lakewood Capital Group does not share mobile information with third parties or affiliates for marketing or promotional purposes. All categories exclude text messaging originator opt-in data and consent. This information will not be shared with any third parties.

6. Cookies & Tracking Technologies

We use cookies and similar technologies to enhance your browsing experience and understand user behavior. This includes tools like:

• Google Analytics
• Google Tag Manager
• Facebook Pixel

These tools may collect non-personally identifiable information such as IP address, browser type, and pages visited. You can disable cookies via your browser settings at any time.

7. Data Storage & Security

Your data is securely stored through our form-handling and website platforms, including:

• Basin
• Webflow

We implement security best practices, including:

• SSL encryption on all website traffic
• Cloudflare-provided performance and security layers
• Controlled access to user data, restricted to authorized personnel

While no system can guarantee complete security, we take commercially reasonable steps to protect your information.

8. Managing Your Information

You may request to review, update, or delete the personal data we have collected about you by:

• Filling out our Contact Form
• Emailing us at info@lakewoodcapitalgroup.com

All marketing emails include an unsubscribe link, allowing you to opt out of future communications at any time.

9. Children’s Privacy

We do not knowingly collect or solicit information from anyone under the age of 13. If we become aware that we have collected personal data from a child under 13, we will promptly delete it. If you believe we have such information, please contact us at info@lakewoodcapitalgroup.com.

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